The Battle for Minds: Propaganda and Public Opinion in World War II




The race to achieve quick victory during the WWII called for the utilization of all available means of attaining it. Some of these tactics proved to be lethal and disastrous whereas others were rather psychological but effective. The use of propaganda by both the Axis and the Allies secured them just as much as guns and tanks did on the battlefields. Propaganda is defined as the deliberate and systematic dissemination of facts, arguments, lies, half-truths or rumors with the aim of shaping public opinion about a policy, party or ideology. Techniques such as emotional appeal, use of misinformation and repetitive messages were widely used during the war to reinforce the idea that the opposing side were evil and fighting was for a better cause-to triumph over those who sought to destroy their country. This essay tries to shed light on how propaganda, employed by both the Axis and the Allies, played a crucial role in shaping public opinion, boosting morale, and sustaining war efforts during World War II.

Distortion of information in an effort to gain favor and boost morale among the soldiers was done via art, music, films, radio and the press. Everyone presented themselves to the people as just, innocent and against the aggression caused unto them by the invading forces. Propelled by the need to protect their motherland from invasion by the ‘evil monsters’ that wanted to kill and undermine their sovereignty, most civilians found themselves willingly enlisting when called upon to do so. They were ready to die for their country. Through well-crafted messages, citizens were persuaded that they were fighting for a noble cause.

One of the most notorious examples of propaganda in WWII was Hitler's systematic campaign against the Jews. Hitler widely utilized propaganda in form of misinformation and lies to get the masses to hate the Jews and further his claim that they were the source of the problems that Germany and Europe as a whole were facing. He formed the Reich Ministry of Public Enlightenment and Propaganda to promote the idea that in order to save Western civilization, Germany had to get rid of the Jews. Posters that demonized Jews were plastered all over with hateful words and depictions. Jews were accused of being carriers of the Typhus disease so as to justify their segregation and isolation. Policies that ensured that Jews could be easily identified within crowds were passed without much public uproar since the government had already demonized Jews through tailored news reels, photographs and posters.

Propaganda cannot spread as intended if there exist reliable sources of information that one can cross-check from and Hitler knew that. He therefore strictly regulated the dissemination of information ensuring that images and newsreels that had the most potential to stir the masses against his enemies were given priority. From a man who perfected his oratory skills coupled with loads of propaganda, Germany was bound to witness the most heinous actions ever committed to humanity while its citizens watched- hypnotized by the deceptive and all-powerful Fuhrer. In his book the ‘Mein Kampf,’ Hitler emphasizes on the use of few points repeatedly in order to effectively spread propaganda among masses. Propaganda, according to his book, is a true art if correctly used.

The Allies also found the use of propaganda as a formidable tool in the ‘psy-war’. They used it to boost the morale of their soldiers and rally the support of their citizens behind them. The British Political Warfare Executive was tasked with disseminating propaganda and it is fair enough to say that it did its best-not as good as Germany though if comparisons are to be drawn. The former was more truthful to its people and only saw it fit not to do so when it mattered. Using powerful transmitters, the British transmitted its propaganda messages to German citizens using at least forty pseudo-German radio stations. At times they resorted to dropping leaflets behind enemy lines using artillery shells or by air. The leaflets contained posters or a call to surrender-something that the Allies urged the enemy troops to do in order to save their fallen nation. The Black Propaganda as it was known, was however not as effective as anticipated for some reasons. Most notable was the location in which the leaflets fell on-rural areas. Secondly, Hitler’s propaganda had done much in convincing both the soldiers and the civilians that the war was for a noble cause-the preservation of the Western civilization. The relative ineffectiveness of British propaganda compared to German efforts highlights the power of control over media and the significance of pre-existing societal sentiments.

Franklin D.Roosevelt, the then president of the United States, ensured that films, posters and cartoons that depicted Hitler and his Allies as the aggressors and enemies of progress reached as many people as possible through the Office of the War Information. The exaggerated portrayal of the Axis forces appealed to the emotions of Americans for they readily availed themselves for conscription to fight for their motherland.

Propaganda played a pivotal role in WWII, achieving remarkable results, particularly when propagandists mastered the art of appealing to the emotions and convictions of their audiences. By persuading people to act in ways they might ordinarily resist, propaganda became an indispensable tool in the wartime arsenal. However, as J.A.C. Brown, author of Techniques of Persuasion, said, "propaganda is successful only when directed at those who are willing to listen, absorb the information, and if possible act on it, and this happens only when the other side is in a condition of lowered morale and is already losing the campaign".

In conclusion, the effective use of propaganda during WWII not only shaped the course of the war but also left a lasting legacy on how we understand and remember this global conflict

Candie

Emancipate yourself from mental slavery because none but yourself can free your mind.

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